diff --git a/frontend/frontend/setup_tool.py b/frontend/frontend/setup_tool.py
index 4a39921..48b59d1 100644
--- a/frontend/frontend/setup_tool.py
+++ b/frontend/frontend/setup_tool.py
@@ -98,7 +98,7 @@ def get_selection_tag_ids(item_tag_ids, html_json):
     for name in item_tag_ids:
         tag_id = item_tag_ids[name]
         parent_stacks[name] = _build_parent_stack(html_json, tag_id)
-    #import pdb; pdb.set_trace()
+    
     # get fork
     fork_stack = _get_fork_stack(parent_stacks)
     
@@ -128,3 +128,32 @@ def get_selection_tag_ids(item_tag_ids, html_json):
                 selection_ids[name].append(ids[name])
 
     return selection_ids
+
+def _path_stack_to_xpath(stack):
+    stack
+
+def build_xpathes_for_items(item_tag_ids, html_json):
+    parent_stacks = {}
+
+    # buld parent stacks for every item name
+    for name in item_tag_ids:
+        tag_id = item_tag_ids[name]
+        parent_stacks[name] = _build_parent_stack(html_json, tag_id)
+    
+    # get fork
+    fork_stack = _get_fork_stack(parent_stacks)
+    
+    # get fork path
+    fork_path = [tag[I_TAGNAME] for tag in fork_stack]
+
+    # get pathes for items
+    fork_len = len(fork_path) - 1
+    selection_pathes = {name:_build_path(parent_stacks[name][fork_len:]) for name in parent_stacks}
+
+    # build xpathes
+    feed_xpath = '/' + '/'.join(fork_path)
+    item_xpathes = {}
+    for name in selection_pathes:
+        item_xpathes[name] = '/'.join([repr(path_item) for path_item in selection_pathes[name]])
+
+    return [feed_xpath, item_xpathes]
diff --git a/frontend/frontend/static/frontend/assets/js/setup-tool.js b/frontend/frontend/static/frontend/assets/js/setup-tool.js
index baad091..0c6c394 100644
--- a/frontend/frontend/static/frontend/assets/js/setup-tool.js
+++ b/frontend/frontend/static/frontend/assets/js/setup-tool.js
@@ -168,6 +168,7 @@ function Item(name, button) {
                 $(button).css('color', 'white');
                 break;
         }
+        updateCreateButton();
     }
     
     /**
@@ -289,11 +290,7 @@ function buildJsonFromHtml(doc) {
     return iframeHtmlJson;
 }
 
-function requestSelection() {
-    var htmlJson = buildJsonFromHtml($('iframe').contents());
-
-    // gather selected tag-ids
-    var name_ids = {};
+function gatherSelectedTagIds(name_ids) {
     var selected_any = false;
     for (var name in items) {
         if ([STATE_SELECTING, STATE_SELECTED].indexOf(items[name].state) != -1) {
@@ -301,6 +298,15 @@ function requestSelection() {
             selected_any = true;
         }
     }
+    return selected_any;
+} 
+
+function requestSelection() {
+    var htmlJson = buildJsonFromHtml($('iframe').contents());
+
+    // gather selected tag-ids
+    var name_ids = {};
+    selected_any = gatherSelectedTagIds(name_ids);
 
     if (selected_any)
         return new Promise(function(resolve, reject){
@@ -353,6 +359,7 @@ function onIframeElementHover(event) {
             }
             else { // mouseleave
                 // clear all hover styles
+                // if mouseleave calls after mouseenter we may have a problem
                 styleTool.unstyleAll('hover');
             }
 }
@@ -388,11 +395,79 @@ function onItemButtonClick(event) {
         curItemData = null;
     }
 }
+////
+// ++++ Create button logic
+////
+function updateCreateButton() {
+    var active = false;
+
+    for (var name in items)
+        if (items[name].state == STATE_SELECTED) {
+            active = true;
+            break;
+        }
+
+    if (active)
+        $('#create').removeClass('disabled');
+    else
+        $('#create').addClass('disabled');
+}
+
+function onCreateButtonClick() {
+    var active = !$('#create').hasClass('disabled');
+    if (active)
+        //todo: freeze UI
+        createFeed().then(function(feed_page_url){
+            alert(feed_page_url);
+            //window.location.href = feed_page_url;
+        }, function(error){
+            //todo: unfreez UI
+            console.log('Server error: '+ error);
+        });
+}
+
+function createFeed() {
+    var htmlJson = buildJsonFromHtml($('iframe').contents());
+
+    // gather selected tag-ids
+    var name_ids = {};
+    selected_any = gatherSelectedTagIds(name_ids);
+
+    if (selected_any)
+        return new Promise(function(resolve, reject){
+            $.ajax({
+                type: 'POST',
+                url: "/setup_create_feed",
+                data: JSON.stringify({ html: htmlJson, names: name_ids, url:$('#create').data('page-url') }),
+                contentType: "application/json; charset=utf-8",
+                dataType: "json",
+                headers: {"X-CSRFToken": getCookie('csrftoken')},
+                success: function(data){
+                    resolve(data)
+                },
+                failure: function(errMsg) {
+                    reject(errMsg);
+                }
+            });
+            console.log(JSON.stringify(htmlJson));
+        });
+    else {
+        return new Promise(function(resolve, reject){
+            setTimeout(function(){ resolve({}); }, 0);
+        });
+    }
+}
+////
+// ++++ Create button logic
+////
+
 
 $(document).ready(function(){
     items['title'] = new Item('title', $('#st-title')[0]);
     items['description'] = new Item('description', $('#st-description')[0]);
-    
+   
+    $('#create').click(onCreateButtonClick);
+ 
     $('iframe').load(function(){
         // init id2el
         $('iframe').contents().find('*[tag-id]').each(function(){
@@ -401,7 +476,6 @@ $(document).ready(function(){
         // attach iframe elements event handlers
         $('iframe').contents().on('click', '*[tag-id]', onIframeElementClick);
         $('iframe').contents().on('mouseenter mouseleave', '*[tag-id]', onIframeElementHover);
-        
     });
 
     blinkButton($('#st-title'), 3);
diff --git a/frontend/frontend/templates/frontend/setup.html b/frontend/frontend/templates/frontend/setup.html
index fe8e335..4afdc28 100644
--- a/frontend/frontend/templates/frontend/setup.html
+++ b/frontend/frontend/templates/frontend/setup.html
@@ -8,7 +8,7 @@
         <button id="st-title" class="btn btn-large btn-primary disabled has-tooltip" title="Click on the button and move cursor to the below document and pick item you interested in."
             data-trigger="hover focus manual" data-animation="true">Title</button> and 
         <button id="st-description" class="btn btn-large btn-info disabled">Description</button>.
-        <button id="create" class="btn btn-large btn-primary" style="padding-right: 13px; float:right">Create <i class="icon-arrow-right icon-white" style="margin-top: 3px"></i></button>
+        <button id="create" class="btn btn-large btn-primary" style="padding-right: 13px; float:right" data-page-url="{{ page_url }}" data-feed-page-url="{{ feed_page_url }}">Create <i class="icon-arrow-right icon-white" style="margin-top: 3px"></i></button>
     </h2>
 </div>
 
diff --git a/frontend/frontend/urls.py b/frontend/frontend/urls.py
index 11f8678..af9b30c 100644
--- a/frontend/frontend/urls.py
+++ b/frontend/frontend/urls.py
@@ -26,3 +26,4 @@ urlpatterns = i18n_patterns(
 )
 
 urlpatterns.append(url(r'^setup_get_selected_ids$', views.setup_get_selected_ids, name='setup_get_selected_ids'))
+urlpatterns.append(url(r'^setup_create_feed$', views.setup_create_feed, name='setup_create_feed'))
diff --git a/frontend/frontend/views.py b/frontend/frontend/views.py
index bea6832..6c8aa34 100644
--- a/frontend/frontend/views.py
+++ b/frontend/frontend/views.py
@@ -11,7 +11,8 @@ from django.core.urlresolvers import reverse
 from .forms import IndexForm
 from .settings import DOWNLOADER_PAGE_URL
 
-from .setup_tool import get_selection_tag_ids
+from .setup_tool import get_selection_tag_ids, build_xpathes_for_items
+from .models import Feed, Field, FeedField
 
 def index(request):
     if request.method == 'GET' and 'url' in request.GET:
@@ -33,7 +34,12 @@ def index(request):
 def setup(request):
     if request.method == 'GET' and 'url' in request.GET:
         external_page_url = DOWNLOADER_PAGE_URL + urllib.quote(request.GET['url'], safe='')
-        return render(request, 'frontend/setup.html', {'external_page_url': external_page_url})
+        return render(request, 'frontend/setup.html',
+                        {
+                            'external_page_url': external_page_url,
+                            'page_url': request.GET['url'], 
+                            'feed_page_url': reverse('setup_create_feed') # todo: replace with feedpage
+                        })
 
     return HttpResponseBadRequest('Url is required')
 
@@ -64,3 +70,36 @@ def setup_get_selected_ids(request):
             return HttpResponseBadRequest('html is invalid')
 
         return HttpResponse(json.dumps(get_selection_tag_ids(item_names, html_json)))
+
+def _create_feed(url, xpathes):
+    feed_xpath = xpathes[0]
+    item_xpathes = xpathes[1]
+
+    #import pdb; pdb.set_trace()
+    feed = Feed(uri=url, xpath=feed_xpath)
+    feed.save()
+
+    fields = Field.objects.all()
+    
+    for field in fields:
+        ff = FeedField(feed=feed, field=field, xpath=item_xpathes[field.name])
+        ff.save()
+
+    return feed.id
+
+def setup_create_feed(request):
+    if request.method == 'POST':
+        obj = json.loads(request.body)
+        if 'html' not in obj or 'names' not in obj or 'url' not in obj:
+            return HttpResponseBadRequest('"html", "names" and "url" parameters are required')
+        html_json = obj['html']
+        item_names = obj['names']
+        url = obj['url']
+
+        if not _validate_html(html_json):
+            return HttpResponseBadRequest('html is invalid')
+        
+        xpathes = build_xpathes_for_items(item_names, html_json)
+        feed_id = _create_feed(url, xpathes)
+ 
+        return HttpResponse(feed_id)